NUTTY IN KNICKERS - Gsus room / Hotel Winston / Amsterdam / The Netherlands

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color code

Four siblings. Four colors. Though mixed families there is one strong connection: their (step)mother, who gave each of them their own color. This series was set up with the purpose of a family portrait honoring their mom.

More information about "LIGHTS ON YOU" shoots. Dutch.pdf

Movie: The Making of Color Code.

nutty in knickers

Gsus room

Winston hotel, Amsterdam/ The Netherlands.

More information about "LIGHTS ON YOU" shoots.

Dutch.pdf | English.pdf

Movie: The making of Nutty in Knickers.

everyone matters

This imagery was created for the communication material regarding CDMD in Cambodia on behalf of BrandOutLoud.

Portraying persons with disability in their own environment and community with differences in (dis)ability, activity, location, age and gender - representing the variety of people being helped. Though with one connecting thread: seeing ability and inclusion in tangible community situations

creative director mark van luyk

NEW!! chapter added to this site!

Involvement as a Creative Director in the commercial and non-profit sector.

both ends       ii

Responsible for concept, development, its creative process and outcome.

Concept, Animation, Art directing, Graphic design, Assistance and Consultancy.

changeexplanimation

ANIMATION:

Responsible for concept, development, its creative process and outcome.

Concept, Animation, Art directing, Graphic design, Motion graphics/ after effects, Assistance and Consultancy.

BrandOutLoud/Change.org

Mark-van-Luyk-

bio

Download CV .pdf

MARK VAN LUYK,

a passionate and instinctive photographer/ creative director, is always looking for a way to frame life in an aesthetic way. Always trying to be different. Van Luyk captures the essence of life, the human struggle, pain and joy as shown in his photographic work. 

Graduated from the Design Academy in The Netherlands in 1995, Van Luyk has many years of experience in several fields of photography and design.

Whilst working with various developmental aid organisations Van Luyk became aware of their need for professional photography and design to communicate more effectively. Therefore he established BrandOutLoud, a Dutch non-profit organisation providing tailor-made branding & communications to local aid organisations worldwide.

Originally from The Netherlands, he works globally being involved as co-founder, photographer and creative director of

BrandOutLoud.

PERSONAL GOALS

"Every image has to carry the message and has to be an art piece on its own."

Achieve awareness about global issues through aestethics. Change the way currently developmental aid organisations are communicating, to make it more approachable and aesthetic to a broader audience.

Van Luyk aims to show the pride and dignity of the local people being helped by putting them in the spotlight. Realistic, sincere without pity.

Mark-van-Luyk-1

profile

1969

Mark van Luyk, Dutch.

2007

Managing partner BrandOutLoud.

2006

Combining travel with photography / design and

developmental aid work.

2003

Professional photographer. corporate, documentary, product, portrait, studio

1999-2005

Promhouse, exhibition design + strategy, creative director.

1998

Totems, 3d communications design, designer.

1995-1998

Travel photography, South East Asia.

1995

Paul Mertz Award, first prize

winner graduadtion project “Urban Campsite”.

1991-1995

The Design Academy, Eindhoven, Men and Environment.

1987-1991

Sint Lucas, Boxtel Graphic design/ Photography/ Communications.

1986-1987

Graphic design/ Photography / Drawing.

1981-1985

Construction/ Interior/ Furniture.

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Mark van Luyk Photography managing partner of---|---brand---|---Latest project---|---Promo movie---|---Change---|

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